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Size: 265 × 210mm
A sign alphabet from Otl Aicher
Cover: Gene Laurents
Issue 10 of pioneering industry journal from The International Council of Graphic Design that took an often research-based and quantitive look at themes related to graphic design
1973-75 / 資料・マーク
Expo '75 Guidelines, 1972 Brand Guidelines Size: 265 × 210mmAn original set of four brand guideline sheets for Expo '75, which took place on the Japanese island of Okinawa, opening on July 20th, 1975 and running until January 1976. The sheet form brand guidelines took their cues from the Tokyo Olympic Games, with each new A4 sheet being added as individual component was decided upon. This set includes the logo lock ups of Kazumasa Nagai's wave symbol, Yusaku Kamekura's mascot 'Okichan' and colour way, and the
